Retaining customers is easier and costs less than it would to recruit new. Losing clients not only affects the child care program’s reputation and future clients; but makes it difficult to cover the costs of running a business. Loss of clients means loss of income and that means less money to pay the staff; which brings reduction of staff, materials, equipment and services. A child care program that loses its staff, materials and equipment will lose its appeal to potential clients.
Steps to Providing an Inviting Child Care
- Greet families warmly and with a smile.
- Even if you are busy, make a point of looking up
and saying hello.
- Be patient when parents are sharing their concerns.
- Follow through with any agreements you make with
a family.
- Set out refreshments in the morning for busy
parents to take with them.
- Provide a variety resources and information in
the front foyer.
- Have small packets of crackers for parents to take as they leave at the end of the day.
- Support parents in their efforts to raise their children.
- Sing their child’s praises before you fill them in on a less desirable report.
- Have an occasional family event such as movie
night or sweetheart’s night out for parents.
Customer Service and
Hospitality will build your report with clients as well as provide financial security
for you and your business.
Have Fun!
- Customer Service in Child Care: http://www.childcarequarterly.com/pdf/summer10_parents.pdf
- What are Parents Looking for in a Child Care Setting: https://cceionline.edu/newsletters/May_09.html
No comments:
Post a Comment